Tuesday, February 14, 2006

On constraints. On Failing Quickly

Quotes from a Business Week article by Marissa Ann Mayer, vice-president for search products and user experience at Google.




"Have you ever wondered how a product so lame got to market, a movie so bad actually got released, a government policy so misguided got passed?

In cases like these, the people working on it have spent so much time and are so personally invested that it's too painful to walk away. They often know the project is misguided, yet they see the effort through to the painful, unsuccessful end. That's why it's important to discover failure fast and abandon it quickly."


"Paul reflected that he also found it easier to paint on a canvas that had a mark on it than to start with a canvas that was entirely clean and white. This resonated with me. It's often easier to direct your energy when you start with constrained challenges (a sculpture that must be a clock) or constrained possibilities (a canvas that is marked). These constraints fuel passion and imagination. They generate creativity."